Creality, a pioneer in 3D printing technology, successfully concluded its ShareFest New Zealand event in Auckland, a watershed moment in the company’s global expansion. The “Imagine It, Make It” event, co-hosted by Creality’s local partner PB Tech at the PBTECH PENROSE in Auckland, drew enthusiastic responses from 3D printing enthusiasts and professionals alike. The event received extensive coverage from local media.
Creality’s ShareFest was a resounding global success in 2023, with notable stops in China, the United States, France, and Australia. Following the earlier launch of the Creality Store New Zealand site, ShareFest Auckland has further solidified Creality’s presence in the region.
Creality’s Rebranding Recap
Diana, Creality’s Overseas Marketing Manager, reflected on the previous brand renewal, emphasising the core values of “USAVE”: Usable, Smart, Affordable, Versatile, and Enjoyable. Creality’s new slogan, ‘Imagine It, Make It,’ encourages users to express their creativity. This rebranding demonstrates Creality’s commitment to the global 3DP community.
Attendees witnessed an exclusive showcase of Creality’s latest offerings, which represented a complete 3DP ecosystem catering to a diverse range of users. The hands-on experience allowed users to explore their creative potential, fostering a stronger connection to Creality’s products.
ShareFest New Zealand community engagement
Insightful discussions ranged from industrial applications of 3D printing to education and small business growth opportunities, demonstrating Creality’s dedication to cultivating a vibrant community of makers and innovators. Collaborations with PB Tech and local educational institutions demonstrated Creality’s commitment to supporting the 3D printing ecosystem.
In keeping with tradition, the event included a model contest to celebrate the intersection of creativity with 3D printing and engraving technology. The Easter festive atmosphere heightened the excitement and camaraderie among participants.
As the event came to an end, attendees summed up the essence of ShareFest New Zealand, emphasising Creality’s commitment to inspiring creativity and nurturing the global 3D printing community.
“As ever, we are committed to growing 3D printing ‘glocally’ and helping transform imagination into reality through 3DP. As you may have witnessed, we rally around our slogan of ‘Imagine It, Make It’ and we full-heartedly live our values of ‘USAVE’. We are seeing this happen right now, from the users we have here of all ages, genders and from all walks of life and that tries to ‘conjure anything and everything out’, and we expect to continue seeing it later, including for our 10th anniversary just around the corner.”
– Diana, Creality’s Overseas Marketing Manager
Diana added, “We vowed at our Australia event that we’ll carry ShareFest onto New Zealand, and we did it – in hands with our long-time partner PB Tech. I want to say, thank you all! In the future, we sincerely invite more users to join us in the journey of exploration and innovation.”
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